Food and Dining

.
Business Marketing

.


AUSTRALIA’S LEADING READY MADE MEAL COMPANY TAKES ON HELLO FRESH AND MARLEY SPOON WITH NEW FAMILY MEAL KITS
Lite n' Easy

Australia’s largest healthy meal delivery service, Lite n’ Easy, has just launched its first family friendly offering, Xpress Meal Kits, saving struggling Aussies time and money.

The new hybrid meal kits, available nationally, are a quicker and easier version of regular meal kits on the market, taking the hard work out for busy families. The new meal kits only require an average of 13 minutes of prep time, compared to other meal kits which take upwards of 30 minutes. 

Most of the preparation required by customers will simply include heating and assembling which means the whole family, including kids can be safely involved at mealtime. 

The Xpress Meal Kits include several family favourites, minus the extra calories and saturated fat. The starting range includes Pasta Bolognaise with Garlic Bread, Margherita Pizza, Classic Supreme Pizza, Chicken Schnitzel and Butter Chicken with Naan Bread.

Each Xpress Meal Kit includes more than 1.5 serves of vegetables, a good source of fibre and a health star rating of 3.5 or above. 

The Lite n’ Easy Butter Chicken with Naan Bread has 603 calories per serving, compared to a takeaway version which can be up to 1,141 calories per serve.

Celebrity Chef and Lite n’ Easy ambassador, Matt Sinclair says “These dinners are great to have in the fridge as an option for a healthy meal when I haven’t got time to prepare anything myself. Our restaurant runs lunch and dinner service most days and there is not much time to do anything else.” 

“For me and my young family, juggling the restaurant and other food projects, Lite n’ Easy is

all about convenience. I came home from the gym the other night and had the chicken schnitzel meal kit ready for the family in a flash. I did the schnitzels in a hot oven, but they can also go in a pan or in the air fryer, whatever is most convenient for people,” he added.

A breakdown of calories and savings with the Lite n’ Easy Butter Chicken compared to HelloFresh:

Butter Chicken

Lite n’ Easy

HelloFresh

Time

13 minutes

35 minutes

Avg Calories

603 calories per serve

770 calories per serve

Saturated Fat

6.3 grams per serve

12.5 grams per serve

Extra value

Naan Bread

N/A

 

Lite n’ Easy’s new meal kits also come in cheaper than the other meal kit providers on the market which are priced between $78 and $85 for 6 meals. Lite n’ Easy meal kits are only $69.85 and, in many areas provide free delivery, making the weekly price even cheaper. 

In this calorie comparison compared to HelloFresh, Lite n’ Easy customers reduce more than half their calories.

Chicken Schnitzel 

Lite n’ Easy 

HelloFresh

Time

14 minutes

40 minutes

Avg Calories

364 cal per serve 

867 cal per serve 

Saturated Fat

2.7g per serve

15g per serve

 

Despite the growing cost of living, Australians are buying takeaway food up to three times a week. Canstar Blue has reported that on average, Aussies are spending $60 a week on takeaway.

Lite n’ Easy Accredited Practising Dietitian Ashleigh Jones says, “These statistics show that Australians are happy to pay when it comes to convenience – but they don’t have to. With Xpress Meal Kits, families can still enjoy takeaway style meals at home but spend much less money.”

“We know how busy people are, so this new range makes it easy for couples and families to get a healthy meal on the table in less time than it takes to order take away. Xpress Meal Kits are a healthier version of your takeaway favourites – they’re lighter on calories but packed full of flavour,” she said.

 

 Pic - Matt Sinclair launches the Xpress Meal Kits

Food Features

Orlo - A Mediterranean-Inspired Restaurant

Coming soon to Collingwood, Orlo, a Mediterranean-inspired restaurant and bar on Oxford Street in the historic Dyason Cordial Factory, is expected to open in early June. Seasoned hospitality owner and operator James Klapanis of Eastern Grace Group (St. Cloud Eating House, Young's Wine Rooms), who has more than 40 years of...

Read more

Elio’s Place Melbourne CBD

Brother And Sister Duo To Bring An All-Day European-Inspired Bistro To Flinders House This July, dynamic sibling duo Adam and Elisa Mariani – masterminds behind CBD hotspots Greta and Maverick – will launch Elio’s Place, an all-day European-inspired bistro located in historic Flinders House on Flinders Lane. ​​​​With the bistro name paying...

Read more

Food & Dining

Mad Mex announces new premium steak menu item

Fancy a premium steak on your next burrito? Well, from today, you can wrap your hands around the delicious new Mexican dish, Carne Asada from Mad Mex for under $15, for a limited time only. The new...

Nourish Ingredients unveils breakthrough animal-free fat Tastilux at SXSW

Nourish Ingredients, the revolutionary food tech company, today unveiled a world-first animal-free fat Tastilux, that will help to accelerate the future food system by solving the biggest issues in ...

Lamborghini family vineyards in Umbria Italy

AUSTRALIA GETS ITS FIRST TASTE OF LAMBORGHINI For the first time in history, the globally renowned, iconic brand is driving Lamborghini Wine onto our shores. Direct from the Lamborghini family v...

AALIA’s Exclusive Dining Experience with French-Lebanese Michelin-Starred Chef Alan Geaam

AALIA concludes their esteemed Chef Series for 2023 with a grand finale featuring renowned French-Lebanese Michelin-starred chef, Alan Geaam as their final guest. Joining forces with AALIA's Exec...

The Future of Restaurants will be about more than serving food - Square report

Square’s annual Future of Restaurants Report has found that Australian restaurants are selling products outside their core services, turning to technology, and leaning on their communities to stay r...

2023 Melbourne Royal Dairy Awards

After tasting a myriad of silky-smooth milks, yoghurts, cheeses, butters and ice-creams, the expert judges of the 2023 Melbourne Royal Dairy Awards have revealed which Australian products have cla...